In the context of rapidly expanding global agricultural trade, Dragon fruit (Pitaya) has emerged as one of the most sought-after tropical fruits, thanks to its unique flavor, high nutritional value, and visually appealing appearance. However, for international importers, supermarket chains, and wholesale distributors (B2B), the greatest challenge lies not merely in sourcing the product itself, but in securing a stable supply that consistently meets international quality standards while maintaining competitive pricing throughout the year.
This article is specifically designed for B2B partners, providing a comprehensive and in-depth overview of Dragon Fruit Export services at Great Farmer a leading agricultural exporter. We aim to thoroughly address key areas of interest, including technical specifications, quality control processes, supply capacity, and optimized logistics solutions that Great Farmer delivers to customers worldwide.
1. The Global Dragon Fruit Market and the Position of Great Farmer
Vietnamese dragon fruit has long established its leading position on the global agricultural map, thanks to favorable soil conditions and a tropical monsoon climate that enables the fruit to achieve an ideal sweetness level (Brix), vibrant coloration, and extended shelf life.
At Great Farmer, we are not merely sellers we are providers of integrated agricultural supply chain solutions. Through an extensive network of partnerships and collaborations with large-scale, internationally certified growing regions located in major dragon fruit hubs such as Binh Thuan, Long An, and Tien Giang, Great Farmer proudly delivers “Stable Supply Solutions” to international partners. We are committed to export volumes reaching thousands of tons per month, meeting the stringent standards of the most demanding markets, including the Singapore, Malaysia, European Union (EU), Japan, South Korea, Australia, and the Middle East.
2. Dragon Fruit Export Product Specifications
To ensure transparency and facilitate accurate evaluation by importers, Great Farmer provides standardized and precise product specification sheets for all dragon fruit export varieties. All products must pass these stringent B2B standards before packaging is carried out.
| Category | Great Farmer Specifications |
|---|---|
| Varieties | White-Fleshed Dragon Fruit (Hylocereus undatus), Red-Fleshed Dragon Fruit (Hylocereus polyrhizus) |
| Size / Weight | Size S: 250g – 350g Size M: 350g – 450g Size L: 450g – 600g Size XL: 600g – 800g+ |
| Brix Level (Sweetness) | 11% – 13% (White Flesh) / 13% – 15%+ (Red Flesh) |
| Appearance | Bright pink/red skin color, thick green bracts, free from cracks, bruises, fungal infection, or visible defects |
| Packing | Carton Box: 9kg (Customizable according to buyer requirements) |
| Storage Temperature | 2°C – 5°C (Sea Freight / Cold Storage) |
| Shelf Life | 4 – 6 weeks under proper cold chain storage conditions |
| Season | Year-round availability (Stable 12-month continuous supply) |
| Quality Standards | GlobalGAP, VietGAP, HACCP certified; compliant with MRLs (Maximum Residue Limits) and all importing country regulations |
3. Dragon Fruit Supply Categories at Great Farmer
To meet the diverse requirements of different market segments, Great Farmer focuses on producing and exporting two primary dragon fruit varieties that are highly valued in the international market:
3.1 White Flesh Dragon Fruit
This is the most widely available variety and accounts for the highest production volume. Great Farmer’s White Flesh Dragon Fruit stands out with its vibrant pink-red skin, firm green bracts, and pure white flesh speckled with black seeds.
This variety offers a mildly sweet, refreshing taste with a slightly crisp texture, making it highly favored in markets across the Middle East, Europe, and several Asian countries. One of the key advantages of White Flesh Dragon Fruit is its longer shelf life, allowing it to withstand extended sea freight transportation exceptionally well.
3.2 Red Flesh Dragon Fruit
Often referred to as a “superfood,” Red Flesh Dragon Fruit features significantly higher sweetness levels (Brix), reaching up to 15% or higher. The flesh ranges from deep red to purple and contains abundant antioxidants, particularly lycopene and anthocyanins.
Great Farmer carefully selects this Red Flesh variety for premium markets that prioritize health-focused products, as well as for food processing industries (including juice extraction, drying, and puree production). The fruit typically features darker red skin and slightly shorter bracts compared to the White Flesh variety.
4. International Standard-Compliant Farm Quality Control Process
At Great Farmer, we understand that the quality of a B2B export shipment is not determined at the packing facility alone it begins at the source, which is the farming region.
Maximum Residue Limits (MRLs) Control: This is a critical factor for importers when entering strict markets such as the European Union (EU), the United States, and Japan. Great Farmer has established a rigorous agronomic monitoring system to ensure full compliance.
Our team of agricultural engineers works directly with partner farms, maintaining electronic cultivation records and strictly adhering to approved pesticide usage lists. Prior to harvest, fruit samples are sent to independent laboratories (such as SGS and Eurofins) to test for hundreds of MRL parameters, ensuring full compliance with import regulations and smooth customs clearance at destination ports.
Global Certifications: All partner farming regions and affiliated farms of Great Farmer are certified under GlobalGAP and VietGAP standards. These certifications not only guarantee food safety and product quality but also ensure compliance with sustainable farming practices, environmental protection, and social responsibility standards for farm workers.
5. B2B Standard Processing & Packing Procedure (Processing & Packing)
To ensure the loss rate remains as close to zero as possible upon arrival at the destination port, Great Farmer applies a modern, closed-loop processing system at its packing facilities, fully compliant with HACCP standards:
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Harvesting at the Farm: Dragon fruits are harvested during the early morning or late afternoon to prevent heat shock. The fruits are carefully cut using specialized scissors, ensuring the stem remains intact, and are gently placed into padded plastic baskets. The harvested fruits are then transported to the packing facility within four hours.
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Receiving and Pre-cleaning: Upon arrival, the fruits are transferred onto conveyor belts and cleaned using a controlled-pressure fresh water spray system to remove dust, dirt, and naturally occurring fungal residues from the skin and bracts.
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Grading: A combination of optical grading technology and skilled manual inspection is used to remove 100% of fruits showing cracks, bruises, or signs of disease. The dragon fruits are then accurately graded by weight to ensure uniformity within each carton box.
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Vapor Heat Treatment (VHT): For markets with strict phytosanitary requirements such as Japan, South Korea, Australia, and New Zealand, Great Farmer applies Vapor Heat Treatment (VHT).
During this process, the fruits are exposed to saturated steam heat at 46.5°C for a regulated duration to completely eliminate fruit fly eggs without compromising the internal fruit quality.
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Packing: Each fruit is carefully wrapped using micro-perforated plastic bags or foam net sleeves, depending on customer requirements. Skilled workers then arrange the fruits into multi-layer reinforced carton boxes equipped with protective dividers to prevent compression damage.
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Pre-cooling: Immediately after packing, pallets are transferred to a pre-cooling chamber to rapidly reduce the fruit core temperature to 2°C – 5°C. This step is essential to slow down respiration and ripening processes, effectively extending shelf life and maintaining product freshness throughout the supply chain.
6. Optimized Packaging and Logistics Solutions
Great Farmer provides professional packaging solutions that are flexibly customized to suit different transportation methods and specific buyer requirements, including Buyer’s Label and OEM packaging services.
Sea Freight Packaging: For sea freight shipments, we use 5–7 ply high-density carton boxes with water-resistant coating, designed to withstand high-humidity environments inside refrigerated containers for extended transit periods ranging from 15 to 35 days.
The cartons are engineered with scientifically designed ventilation holes, allowing cold air to circulate evenly around each dragon fruit to maintain consistent temperature and freshness. The most common B2B packaging specification for sea freight is 9kg per carton, ensuring optimal handling efficiency and cost-effectiveness.
Air Freight Packaging: For air freight shipments, packaging weight is carefully optimized to minimize the high cost associated with air transportation. Air freight cartons are typically lighter in weight while still maintaining sufficient structural strength.
Air shipments generally prioritize larger sizes and premium-grade selections, ensuring superior product presentation and quality upon arrival.
7. Cold Chain Management and International Shipping
The key factor for successful dragon fruit export lies in maintaining consistent temperature control throughout the entire supply chain (Cold Chain Management). Great Farmer takes pride in having a dedicated logistics department that works closely with major international shipping lines.
Reefer Container Loading Standards: All cargo is loaded onto fumigated wooden pallets or plastic pallets. The stuffing process is conducted entirely within a cold dock to maintain temperature stability. We configure reefer container settings with high precision to ensure optimal product preservation:
- Temperature: +2°C to +5°C
- Ventilation: 15–20 CBM/hour, allowing ethylene gas release to prevent premature ripening
- Relative Humidity: 85% – 90%, ensuring dragon fruit bracts remain fresh and green without dehydration
Real-Time Temperature Monitoring: Great Farmer provides customers with temperature monitoring systems (data loggers) installed inside each container, ensuring full transparency throughout the shipping journey.
This system enables continuous monitoring from Cat Lai Port (Vietnam) to major international destination ports such as Rotterdam (Netherlands), Jebel Ali (UAE), and Los Angeles (USA), ensuring product integrity and quality upon arrival.
8. Export Documentation, Certifications, and Cross-Border Procedures
A professional exporter must ensure that B2B clients have full confidence in legal compliance and customs clearance procedures. Great Farmer takes full responsibility for providing a complete and accurate set of internationally recognized export documents for every shipment.
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Commercial Invoice & Packing List: Issued for every shipment, detailing product specifications, quantities, pricing, packaging configuration, and shipment terms.
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Bill of Lading (B/L) or Airway Bill (AWB): Official transportation documents issued by the shipping line or airline, confirming cargo receipt and shipment details.
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Certificate of Origin (C/O): Issued to help importers benefit from preferential tariff agreements under international trade frameworks. Examples include:
- C/O Form EUR.1 – for European markets
- C/O Form E – for China
- C/O Form AANZ – for Australia / New Zealand
- C/O Form VJ – for Japan
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Regulatory and Compliance Certificates: Phytosanitary Certificate Issued by the Plant Protection Department of Vietnam, certifying that the shipment is free from pests, diseases, and harmful insects in compliance with importing country regulations.
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Certificate of Quality and Quantity: Confirms that the shipped products meet the agreed specifications in both quality and volume.
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Health Certificate or Laboratory Test Reports (MRLs): Provided upon request, including laboratory analysis reports issued by internationally recognized organizations such as SGS or Eurofins, verifying compliance with Maximum Residue Limits (MRLs).
9. B2B Partnership Policy, MOQ, and Payment Terms
Great Farmer is committed to building long-term strategic partnerships with global importers. We establish clear, flexible commercial policies that promote transparency and shared risk management with our partners.
Minimum Order Quantity – MOQ:
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For Sea Freight: 1 × 20ft Reefer Container (approximately 6–8 tons) or 1 × 40ft Reefer Container (approximately 14–16 tons)
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For Air Freight: Minimum order quantity ranges from 500 kg to 1,000 kg per shipment
Price Terms (Incoterms): We offer flexible delivery terms in accordance with Incoterms® 2020, including: FOB (Ho Chi Minh City Port), CIF / CFR (to the buyer’s designated destination port).
Payment Terms: Financial security for both parties is our top priority. Great Farmer accepts internationally recognized payment methods, including:
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T/T (Telegraphic Transfer):
- 10% deposit, followed by 30%–50% advance payment before loading
- The remaining balance is settled upon receipt of the copy of shipping documents
- Payment terms may be negotiated to ensure mutually beneficial cooperation.
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L/C at sight (Letter of Credit): An irrevocable Letter of Credit payable at sight, issued by reputable international banks, is recommended for large-volume orders or first-time transactions, ensuring maximum financial security for both parties.
10. Why Do International Importers Choose Great Farmer?
The global market offers many suppliers, but truly reliable “Stable Supply Solutions” are rare. B2B customers choose Great Farmer as their strategic partner because of the following core values:
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Price Stability Commitment: Agricultural product prices often fluctuate depending on seasonal conditions. With the advantage of an extensive supply network and strong partnerships with large-scale farming regions, Great Farmer offers Forward Contracts, enabling importers to secure fixed pricing for 3–6 months. This allows buyers to plan their financial strategies and distribution operations with greater confidence and predictability.
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Year-Round Supply Capability: Unlike many producing countries that operate on seasonal harvest cycles, Vietnam’s night-lighting cultivation technique enables off-season production. This allows Great Farmer to harvest continuously throughout the year, ensuring uninterrupted supply for supermarket chains and wholesale distributors.
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Full Traceability System: Every exported carton is labeled with a QR code or barcode, allowing consumers and regulatory authorities to trace the product back to the exact farm location, harvest date, and cultivation process. This level of traceability enhances transparency, strengthens food safety assurance, and builds long-term trust with international partners.
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Professional Market-Oriented Consulting Services: Great Farmer’s Export Sales Team possesses extensive knowledge of regulatory requirements across different regions. We provide expert guidance on selecting the most suitable fruit sizes based on local consumer preferences, as well as preparing import documentation efficiently to streamline customs clearance procedures.
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Professional Risk Management Support: In international transportation, certain risks such as weather disruptions and vessel delays are unavoidable. Great Farmer stands alongside its partners by offering Cargo Insurance solutions and providing prompt support in resolving claims in case of technical quality-related issues.
11. Frequently Asked Questions from Importers (B2B FAQ)
Q: How long is the lead time from Purchase Order (PO) confirmation to Estimated Time of Departure (ETD)?
A: Typically, for standard orders, the lead time from receiving the deposit payment or Letter of Credit (L/C) issuance to cargo loading on board ranges from 3 to 5 up to 7 working days. This period includes harvesting, cleaning and processing, packing, pre-cooling, as well as completing customs clearance and phytosanitary inspection procedures at the port.
Q: How can I verify product quality before making the final payment?
A: Great Farmer provides real-time photos and videos taken at the packing facility during grading, packing, and container loading operations. Customers may also appoint independent third-party inspection agencies (such as SGS, Bureau Veritas, or Control Union) to conduct a Pre-shipment Inspection at our facility before the container is sealed.
Q: What will be the skin color condition of the dragon fruit upon arrival at our destination port?
A: The fruit skin color condition depends on the transit time to the destination market.
- For Asian markets (3–7 days transit):
Fruits are harvested at approximately 85%–90% ripeness. - For Europe or Middle East markets (15–20–30 days sea transit depending on geographic location):
Fruits are harvested at approximately 75%–80% ripeness to ensure that, upon arrival, the dragon fruits reach optimal maturity with bright red skin, fresh green bracts, and firm texture, maintaining excellent shelf presentation in retail environments.
12. Conclusion & Partnership Contact
Importing fresh agricultural products requires precision, speed, and a reliable partner. Great Farmer takes pride in serving as a strong bridge that delivers the premium tropical taste of Vietnamese dragon fruit to retail systems and distribution networks worldwide.
With a rigorous quality management system, high-capacity packing operations, and a professional international logistics team, we are confident in meeting the most demanding requirements of the global B2B market.
Start building a stable, sustainable, and profitable dragon fruit supply chain for your business today with Great Farmer.
To receive the latest CNF/CIF/FOB quotations, or to discuss long-term procurement planning, valued partners are invited to contact our International Commercial Export Department directly:
Contact us:
📞 Phone/WhatsApp: +84 836314437
📧 Email: hoang.nguyen@greatfarmer.com.vn
🌐 Website: www.greatfarmer.com.vn
Great Farmer – Cultivating Value, Connecting Globally. Your Reliable Dragon Fruit Supply Partner.




